Why Is Zoo Culture So Expensive?
If you’ve scrolled TikTok or Instagram lately, you’ve probably seen hype around Zoo Culture—the Encino, California gym founded by bodybuilder and YouTuber Bradley Martyn in 2015. Day passes run $60, monthly memberships hit $135 (plus $200 initiation and $300 cancellation fees), and annual plans top $1,500. That’s steep compared to Planet Fitness’ $10/month basics. But … Read more